Just about everyone these days knows what Facebook is. The Internet-based social networking phenomenon has recreated the way people are communicating, connecting, and perhaps most importantly to you - marketing their products and services.
Facebook is effective, efficient, and costs next to nothing to use. Companies who choose to use Facebook as a social media marketing avenue merely invest the valuable time of their technologically-savvy employees to have an ear to goings-on of America's pop culture. This person then keeps their Facebook page updated with relevant news, events, and promotions the company is having, and hundreds...if not thousands...of subscribers, friends, and fans are instantly kept in the loop - and your brand stays on their mind.
Some companies have even ventured so far as to hire a social media marketing director - an employee whose sole responsibility is to assure that all the Internet-based networking tools are updated, relevant, and hip enough to catch people's attention.
The Marketess, covering the wonderful world of marketing. The Marketess has comprised a very nice list of ways to use Facebook as a social media marketing tool. Learn why every entrepreneur should create a fan page and a group. Enjoy the video that explains how to make your Facebook marketing campaign work.
Search Engine Watch
Ron Jones from Search Engine Watch provides an in depth tutorial on how to market your Facebook fan page. He reviews the difference between Facebook, Digg and Twitter according to the Chitika analysis of habits of the visitors to each site. Learn how to bring visitors to your Facebook page through follower engagement.
Inside Facebook offers the Facebook Marketing Bible as well as statistics for Facebook apps. Learn how you can attract the occasional friend by playing social games often played by Facebook members. Inside Facebook helps you stay on top of new features coming to Facebook so you stay ahead of the competition.
Social Cash helps you discover why Facebook is such a useful social media marketing platform. Their main focus is helping you develop an advertising strategy on Facebook that will earn you a lot of cash. Visit now to learn why they say their advertisers win with talking headliner ads.
Lisa Barone, Chief Branding Officer at Outspoken Media, shares an incredible interview with a few leading social media marketers. They discuss the use of profile attributes as keywords, Facebook local ads, interest targeting and many more aspects of social media marketing that you won't want to miss.